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acorns x tommy paul

Acorns collaborated with Tommy Paul to create an impactful social campaign for the 2023 US Open, linking tennis strategies to long-term investing principles. Our contest highlighted the parallels between these two worlds, emphasizing strategic planning, patience, and adaptability. By weaving Tommy Paul's tennis journey into the narrative, our campaign aimed to inspire individuals to approach investing deliberately with a relatable and engaging metaphor.

role - creative pitch, Ideation, design and production

launch video 01

launch video 02

launch video 03

post match winner announcement

landing page

emails

Executive Creative Director - Patrick Figueroa

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Creative Ideation - Meghana Sarvepalli

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Designers - Kat Mayhew, Meghana Sarvepalli

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Copy Writers - Brian Lee, Ryan Haney

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Executive Creative Director - Patrick Figueroa 〰️ Creative Ideation - Meghana Sarvepalli 〰️ Designers - Kat Mayhew, Meghana Sarvepalli 〰️ Copy Writers - Brian Lee, Ryan Haney 〰️